{"id":113129,"date":"2016-08-23T16:14:21","date_gmt":"2016-08-23T19:14:21","guid":{"rendered":"http:\/\/www.notibras.com\/site\/?p=113129"},"modified":"2016-08-24T06:44:17","modified_gmt":"2016-08-24T09:44:17","slug":"comedio-da-mostras-de-recuperacao-com-crescimento-de-1-nas-vendas","status":"publish","type":"post","link":"https:\/\/www.notibras.com\/site\/comedio-da-mostras-de-recuperacao-com-crescimento-de-1-nas-vendas\/","title":{"rendered":"Com\u00e9rcio d\u00e1 mostras de recupera\u00e7\u00e3o com crescimento de 1% nas vendas"},"content":{"rendered":"<p><strong>Douglas Corr\u00eaa<\/strong><\/p>\n<p>O \u00cdndice de Confian\u00e7a do Empres\u00e1rio do Com\u00e9rcio (Icec), divulgado pela Confedera\u00e7\u00e3o Nacional do Com\u00e9rcio de Bens, Servi\u00e7os e Turismo (CNC), aumentou 1% em agosto, na compara\u00e7\u00e3o com julho, na s\u00e9rie com ajuste sazonal. Apesar da menor varia\u00e7\u00e3o, \u00e9 o quarto aumento mensal consecutivo, e o resultado foi influenciado pela melhora na avalia\u00e7\u00e3o das condi\u00e7\u00f5es correntes (+8,3%) e nas inten\u00e7\u00f5es de investimentos (+1,8%).<\/p>\n<p>Em rela\u00e7\u00e3o a julho do ano passado, o Icec aumentou 9,4%, segunda taxa positiva nessa base de compara\u00e7\u00e3o desde julho de 2013. No entanto, o \u00edndice ainda ficou em patamar abaixo do n\u00edvel de indiferen\u00e7a (100 pontos), reflexo da cont\u00ednua redu\u00e7\u00e3o das vendas e da atividade do com\u00e9rcio.<\/p>\n<p>De acordo com a economista Izis Ferreira, da CNC, a atividade do com\u00e9rcio ainda n\u00e3o mostra perspectiva de recupera\u00e7\u00e3o no curto prazo, embora haja diminui\u00e7\u00e3o no ritmo de queda das vendas. \u201cAs condi\u00e7\u00f5es do mercado de trabalho, com desemprego e elevado comprometimento da renda dos consumidores, seguem influenciando negativamente o consumo. Entretanto, a confian\u00e7a dos varejistas tem evolu\u00eddo positivamente, ap\u00f3s o indicador ter atingido a m\u00ednima hist\u00f3rica no fim do ano passado.&#8221;<\/p>\n<p><strong>Otimismo moderado<\/strong> &#8211; Al\u00e9m da alta mensal de 8,3% no subitem que mede as condi\u00e7\u00f5es correntes do Icec, a avalia\u00e7\u00e3o mostra melhora desde fevereiro deste ano na avalia\u00e7\u00e3o mensal dessazonalizada. Apesar disso, o \u00edndice continua em patamar muito baixo \u2013 no ano, teve a primeira varia\u00e7\u00e3o positiva (+9,4%) desde o in\u00edcio da s\u00e9rie hist\u00f3rica, em mar\u00e7o de 2011, a despeito de o \u00edndice base de compara\u00e7\u00e3o (agosto 2015) ter sido tamb\u00e9m muito baixo.<\/p>\n<p>Segundo a economista Izis Ferreira, os comerciantes est\u00e3o conseguindo ajustar os estoques. \u201cVerificamos a desacelera\u00e7\u00e3o na queda das vendas no varejo, mas no curto prazo ainda seguem ausentes fatores que indicam retomada do crescimento da atividade do com\u00e9rcio. As condi\u00e7\u00f5es ainda ruins do mercado de trabalho e o cr\u00e9dito caro.<\/p>\n<p><strong>Ag\u00eancia Brasil<\/strong><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Douglas Corr\u00eaa O \u00cdndice de Confian\u00e7a do Empres\u00e1rio do Com\u00e9rcio (Icec), divulgado pela Confedera\u00e7\u00e3o Nacional do Com\u00e9rcio de Bens, Servi\u00e7os e Turismo (CNC), aumentou 1% em agosto, na compara\u00e7\u00e3o com julho, na s\u00e9rie com ajuste sazonal. Apesar da menor varia\u00e7\u00e3o, \u00e9 o quarto aumento mensal consecutivo, e o resultado foi influenciado pela melhora na avalia\u00e7\u00e3o [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":113130,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[1],"tags":[],"class_list":["post-113129","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-brasilia"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.2 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Com\u00e9rcio d\u00e1 mostras de recupera\u00e7\u00e3o com crescimento de 1% nas vendas - Notibras<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.notibras.com\/site\/comedio-da-mostras-de-recuperacao-com-crescimento-de-1-nas-vendas\/\" \/>\n<meta property=\"og:locale\" content=\"pt_BR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Com\u00e9rcio d\u00e1 mostras de recupera\u00e7\u00e3o com crescimento de 1% nas vendas - Notibras\" \/>\n<meta property=\"og:description\" content=\"Douglas Corr\u00eaa O \u00cdndice de Confian\u00e7a do Empres\u00e1rio do Com\u00e9rcio (Icec), divulgado pela Confedera\u00e7\u00e3o Nacional do Com\u00e9rcio de Bens, Servi\u00e7os e Turismo (CNC), aumentou 1% em agosto, na compara\u00e7\u00e3o com julho, na s\u00e9rie com ajuste sazonal. Apesar da menor varia\u00e7\u00e3o, \u00e9 o quarto aumento mensal consecutivo, e o resultado foi influenciado pela melhora na avalia\u00e7\u00e3o [&hellip;]\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.notibras.com\/site\/comedio-da-mostras-de-recuperacao-com-crescimento-de-1-nas-vendas\/\" \/>\n<meta property=\"og:site_name\" content=\"Notibras\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/notibras\/\" \/>\n<meta property=\"article:published_time\" content=\"2016-08-23T19:14:21+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2016-08-24T09:44:17+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.notibras.com\/site\/wp-content\/uploads\/2016\/08\/com\u00e9rcio.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1364\" \/>\n\t<meta property=\"og:image:height\" content=\"909\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Reda\u00e7\u00e3o\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@Notibras\" \/>\n<meta name=\"twitter:site\" content=\"@Notibras\" \/>\n<meta name=\"twitter:label1\" content=\"Escrito por\" \/>\n\t<meta name=\"twitter:data1\" content=\"Reda\u00e7\u00e3o\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. tempo de leitura\" \/>\n\t<meta name=\"twitter:data2\" content=\"2 minutos\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/www.notibras.com\/site\/comedio-da-mostras-de-recuperacao-com-crescimento-de-1-nas-vendas\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/www.notibras.com\/site\/comedio-da-mostras-de-recuperacao-com-crescimento-de-1-nas-vendas\/\"},\"author\":{\"name\":\"Reda\u00e7\u00e3o\",\"@id\":\"https:\/\/www.notibras.com\/site\/#\/schema\/person\/36ab0979449956132d3e5b517ea76ac8\"},\"headline\":\"Com\u00e9rcio d\u00e1 mostras de recupera\u00e7\u00e3o com crescimento de 1% nas vendas\",\"datePublished\":\"2016-08-23T19:14:21+00:00\",\"dateModified\":\"2016-08-24T09:44:17+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/www.notibras.com\/site\/comedio-da-mostras-de-recuperacao-com-crescimento-de-1-nas-vendas\/\"},\"wordCount\":357,\"commentCount\":0,\"publisher\":{\"@id\":\"https:\/\/www.notibras.com\/site\/#organization\"},\"image\":{\"@id\":\"https:\/\/www.notibras.com\/site\/comedio-da-mostras-de-recuperacao-com-crescimento-de-1-nas-vendas\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/www.notibras.com\/site\/wp-content\/uploads\/2016\/08\/com\u00e9rcio.jpg\",\"articleSection\":[\"Bras\u00edlia\"],\"inLanguage\":\"pt-BR\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\/\/www.notibras.com\/site\/comedio-da-mostras-de-recuperacao-com-crescimento-de-1-nas-vendas\/#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/www.notibras.com\/site\/comedio-da-mostras-de-recuperacao-com-crescimento-de-1-nas-vendas\/\",\"url\":\"https:\/\/www.notibras.com\/site\/comedio-da-mostras-de-recuperacao-com-crescimento-de-1-nas-vendas\/\",\"name\":\"Com\u00e9rcio d\u00e1 mostras de recupera\u00e7\u00e3o com crescimento de 1% nas vendas - 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