{"id":197770,"date":"2018-12-22T05:07:44","date_gmt":"2018-12-22T07:07:44","guid":{"rendered":"https:\/\/www.notibras.com\/site\/?p=197770"},"modified":"2018-12-22T05:07:44","modified_gmt":"2018-12-22T07:07:44","slug":"intencao-de-compras-no-natal-e-a-maior-dos-ultimos-cinco-anos","status":"publish","type":"post","link":"https:\/\/www.notibras.com\/site\/intencao-de-compras-no-natal-e-a-maior-dos-ultimos-cinco-anos\/","title":{"rendered":"Inten\u00e7\u00e3o de compras no Natal \u00e9 a maior dos \u00faltimos cinco anos"},"content":{"rendered":"<p>O \u00cdndice de Confian\u00e7a do Consumidor (ICC), medido pela Funda\u00e7\u00e3o Getulio Vargas (FGV) avan\u00e7ou 0,6 ponto de novembro para dezembro deste ano. Com a alta, o indicador atingiu 93,8 pontos, em uma escala de zero a 200 pontos.<\/p>\n<p>Esse \u00e9 o maior n\u00edvel desde abril de 2014 (96 pontos). Nos \u00faltimos tr\u00eas meses, o \u00edndice acumulou alta de 11,7 pontos, fechando o ano 5,7 pontos acima do mesmo per\u00edodo do ano anterior.<\/p>\n<p>A alta foi determinada pela melhora das avalia\u00e7\u00f5es dos consumidores sobre o momento presente. O \u00cdndice de Situa\u00e7\u00e3o Atual subiu 2,4 pontos, para 77 pontos, maior n\u00edvel desde maio deste ano (77,2 pontos). A satisfa\u00e7\u00e3o com a situa\u00e7\u00e3o atual da economia foi o componente que mais contribuiu para a alta, com crescimento de 2,8 pontos.<\/p>\n<p>J\u00e1 o \u00cdndice de Expectativas, ap\u00f3s atingir o m\u00e1ximo hist\u00f3rico no m\u00eas anterior, teve uma queda de 0,8 ponto, passando para 105,6 pontos. O principal motivo para a queda foi o recuo de 2,8 pontos no otimismo em rela\u00e7\u00e3o \u00e0 situa\u00e7\u00e3o financeira da fam\u00edlia nos meses seguintes.<\/p>\n<p>De acordo com a pesquisadora da FGV Viviane Seda Bittencourt, o ano de 2018 foi dif\u00edcil para os consumidores, mas fecha com uma sequ\u00eancia de resultados positivos que sinalizam uma recupera\u00e7\u00e3o da confian\u00e7a. Segundo ela, o consumidor percebe a queda da infla\u00e7\u00e3o, as taxas de juros est\u00e1veis, um acesso maior ao cr\u00e9dito e uma maior oferta de emprego.<\/p>\n<p>Apesar disso, como o endividamento das fam\u00edlias mant\u00e9m-se elevado, as expectativas tiveram uma queda.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>O \u00cdndice de Confian\u00e7a do Consumidor (ICC), medido pela Funda\u00e7\u00e3o Getulio Vargas (FGV) avan\u00e7ou 0,6 ponto de novembro para dezembro deste ano. Com a alta, o indicador atingiu 93,8 pontos, em uma escala de zero a 200 pontos. Esse \u00e9 o maior n\u00edvel desde abril de 2014 (96 pontos). Nos \u00faltimos tr\u00eas meses, o \u00edndice [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":185267,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[1],"tags":[],"tmauthors":[],"class_list":["post-197770","post","type-post","status-publish","format-standard","has-post-thumbnail","category-brasilia"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.9 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Inten\u00e7\u00e3o de compras no Natal \u00e9 a maior dos \u00faltimos cinco anos - Notibras<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.notibras.com\/site\/intencao-de-compras-no-natal-e-a-maior-dos-ultimos-cinco-anos\/\" \/>\n<meta property=\"og:locale\" content=\"pt_BR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Inten\u00e7\u00e3o de compras no Natal \u00e9 a maior dos \u00faltimos cinco anos - Notibras\" \/>\n<meta property=\"og:description\" content=\"O \u00cdndice de Confian\u00e7a do Consumidor (ICC), medido pela Funda\u00e7\u00e3o Getulio Vargas (FGV) avan\u00e7ou 0,6 ponto de novembro para dezembro deste ano. Com a alta, o indicador atingiu 93,8 pontos, em uma escala de zero a 200 pontos. Esse \u00e9 o maior n\u00edvel desde abril de 2014 (96 pontos). Nos \u00faltimos tr\u00eas meses, o \u00edndice [&hellip;]\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.notibras.com\/site\/intencao-de-compras-no-natal-e-a-maior-dos-ultimos-cinco-anos\/\" \/>\n<meta property=\"og:site_name\" content=\"Notibras\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/notibras\/\" \/>\n<meta property=\"article:published_time\" content=\"2018-12-22T07:07:44+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.notibras.com\/site\/wp-content\/uploads\/2018\/07\/compras_natal_dsc_0284.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"754\" \/>\n\t<meta property=\"og:image:height\" content=\"504\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Reda\u00e7\u00e3o\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@Notibras\" \/>\n<meta name=\"twitter:site\" content=\"@Notibras\" \/>\n<meta name=\"twitter:label1\" content=\"Escrito por\" \/>\n\t<meta name=\"twitter:data1\" content=\"Reda\u00e7\u00e3o\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. tempo de leitura\" \/>\n\t<meta name=\"twitter:data2\" content=\"1 minuto\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/www.notibras.com\\\/site\\\/intencao-de-compras-no-natal-e-a-maior-dos-ultimos-cinco-anos\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.notibras.com\\\/site\\\/intencao-de-compras-no-natal-e-a-maior-dos-ultimos-cinco-anos\\\/\"},\"author\":{\"name\":\"Reda\u00e7\u00e3o\",\"@id\":\"https:\\\/\\\/www.notibras.com\\\/site\\\/#\\\/schema\\\/person\\\/36ab0979449956132d3e5b517ea76ac8\"},\"headline\":\"Inten\u00e7\u00e3o de compras no Natal \u00e9 a maior dos \u00faltimos cinco anos\",\"datePublished\":\"2018-12-22T07:07:44+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/www.notibras.com\\\/site\\\/intencao-de-compras-no-natal-e-a-maior-dos-ultimos-cinco-anos\\\/\"},\"wordCount\":268,\"publisher\":{\"@id\":\"https:\\\/\\\/www.notibras.com\\\/site\\\/#organization\"},\"image\":{\"@id\":\"https:\\\/\\\/www.notibras.com\\\/site\\\/intencao-de-compras-no-natal-e-a-maior-dos-ultimos-cinco-anos\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/www.notibras.com\\\/site\\\/wp-content\\\/uploads\\\/2018\\\/07\\\/compras_natal_dsc_0284.jpg\",\"articleSection\":[\"Bras\u00edlia\"],\"inLanguage\":\"pt-BR\"},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/www.notibras.com\\\/site\\\/intencao-de-compras-no-natal-e-a-maior-dos-ultimos-cinco-anos\\\/\",\"url\":\"https:\\\/\\\/www.notibras.com\\\/site\\\/intencao-de-compras-no-natal-e-a-maior-dos-ultimos-cinco-anos\\\/\",\"name\":\"Inten\u00e7\u00e3o de compras no Natal \u00e9 a maior dos \u00faltimos cinco anos - 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